Fundraise Smarter

[Poll] Would You Rather Have 1 $10K Donor or 100 $100 Donors?

Posted by Andrew Littlefield on Apr 16, 2015 10:00:00 AM

The other day, an interesting thought popped into my head…

What would be better as a fundraiser: to have a single $10,000 donor, or 100 donors giving $100 each?

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Topics: Fundraising, Major Gifts, Donors,

The Ultimate Tool for Nailing Your Donor Outreach Email (15-Min Hack)

Posted by Andrew Littlefield on Apr 6, 2015 10:00:00 AM

Time for another installment of our “How to Wow a Donor in 15-Minutes” series. First, a little clarification: in giving these tips, we aren’t suggesting a strong donor relationship can be built in 15-minutes. Rather, we’re giving you easy, repeatable tasks that you can do every day in 15-minute sprints to improve your relationships with your donors.

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Topics: Fundraising, Major Gifts

How To Get An Email Intro With a Major Gift Prospect (15-Minute Hack)

Posted by Andrew Littlefield on Mar 30, 2015 10:00:00 AM

Welcome to another part in our "How to Wow a Donor in 15 Minutes" series! Today we're talking major gift intros.

The other day, I read a post by the fabulous Gail Perry on how to score a meeting with a major gift prospect. Gail is great at offering actionable advice for fundraisers, but this list caught my eye:

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Topics: Major Gifts, Donor Nurturing,

How To Give the Perfect Tour To a Major Gift Prospect

Posted by Andrew Littlefield on Feb 26, 2015 8:01:00 AM

I had the greatest college job a student could ask for.

I was a tour guide for my university.

This job was an absolute blast. I got to spend my days talking about the school I love, walking around outside, and hanging out with a bunch of classmates I loved. Our office was inside my school's gorgeous football stadium. This also happened to contain the fancy restaurant where they brought all the bigwigs visiting the school. During my time there, we saw multitudes of famous athletes, TV personalities, politicians, even Burt Reynolds.

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Topics: Major Gifts, Nonprofits, Tours,

What Makes a Good Major Gift Officer?

Posted by Andrew Littlefield on Feb 9, 2015 8:30:00 AM

Soliciting major gift is a unique kind of job. In one sense, you need the kind of person who’s passionate about an organization’s mission (you know, warm and fuzzy feelings). However, you also need someone with the shrewd sales skills of a stock broker.
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Topics: Fundraising, Major Gifts

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