The nonprofit fundraising world is filled with storytelling advice, and for good reason. Telling your nonprofit’s story in a powerful way is a far more effective means of cultivating and finding new donors.
But often times, we stop the story telling at the beneficiaries of our organization. Many fundraisers feel that once they’ve told the story of their nonprofit’s mission, there’s no other story to tell.
However, this overlooks what can be one of your most powerful sources of story telling magic (and one that can help you find new donors as well): your donors’ stories.