Fundraise Smarter

Planning a Perfect Fundraising Event in 5 Steps

Posted by Andrew Hurley on Mar 28, 2017 10:00:00 AM

Fundraising events are some of the most rewarding fundraising strategies that nonprofits can implement. An event is an opportunity to work with social cues to inspire more fundraising and learn more about your donor base. 

But fundraising events can also be risky and taxing. Your organization is putting time, money, and resources on the line, often in a months-long process.

To help ensure that your event is the smashing success that it can be, you’ll need to plan accordingly. Start with these 5 simple steps:

  1. Set clear goals.
  2. Brand your event.
  3. Invite your attendees.
  4. Invest in the right software.
  5. Sell promotional products.

Let's break each of these down; 

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Topics: Fundraising, Software, mobile giving, Data-Driven Fundraising,, event fundraising, donor research, branding

5 Ways to Capitalize on your Fundraising Database

Posted by Ryan Woroniecki on Mar 23, 2017 11:18:39 AM

Almost any nonprofit can explain the importance of donor data or fundraising database. It tells you who your donors are, how to reach them, and approximately how much they can give.

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Topics: online fundraising, Fundraising Data,, Data-Driven Fundraising,

Do Matching Gifts Work? [Research Findings]

Posted by Andrew Littlefield on May 21, 2015 10:00:00 AM

The other day, I read something in the Chronicle of Philanthropy that, frankly, startled me.

The article stated that “very few” nonprofits utilize research on fundraising when planning their campaigns.

In fact, only half of nonprofits consider the available research when it comes to their fundraising strategies. A majority of nonprofit fundraisers say no one on their team has any formal training or coursework on their resume on even basic research methods, like the use of controls, sample sizes, or randomization.

And yet, it gets worse

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Topics: Fundraising, Data-Driven Fundraising,, Fundraising Research,, Fundraising Science,

Music for Data Loving Fundraisers [#FridayFundraiserJams]

Posted by Andrew Littlefield on May 15, 2015 10:00:00 AM

Happy Friday! Let's have some fun, shall we?

We've been talking all about data-crunching this month, and sometimes all those numbers and spreadsheets can make your head spin.

If you need a little help with your data-driven focus, check out this free playlist of songs about numbers/technology for data-driven fundraisers!

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Topics: Data-Driven Fundraising,, Fundraising Fun,

Bookmark These Tools to Make Sense of Your Fundraising Data

Posted by Andrew Littlefield on May 11, 2015 10:00:00 AM

Math is a lot like singing.

It’s one of those things that we all used to do, but not really anymore. And if you ever ask us to do it we apologize and belittle ourselves and say things like “Oh gosh, I’m so bad at it, don’t judge me.”

It’s exactly this attitude and lack of confidence that scares people off about being a data-driven fundraiser.

Data? Testing? Stats? Oh no, that’s not for me.

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Topics: online fundraising, Fundraising Data,, Data-Driven Fundraising,

Not Your Momma's Fundraiser: The New MUST HAVE Skill for Fundraisers [SlideShare]

Posted by Andrew Littlefield on May 7, 2015 10:00:00 AM

It's not exactly a bold statement to say that the internet has changed a few things about fundraising.

Some of those things are good, some are maybe not so good.

But one thing's for sure: it's created the need for a new skill among fundraisers.

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Topics: online fundraising, Data-Driven Fundraising,

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