2012 has been an interesting, complicated year. (To name a short few), we had a US presidential election, summer olympics, hurricane Sandy, Gangnam Style (which broke 1 billion YouTube views on the day the world was supposed to end...), the world's highest skydive, the Curiosity mars rover, as well as domestic tragedies such as Sandy Hook, and continued fighting abroad. Through all the major events over the year, I was surprised at how many of them brought people together to unite under a cause or belief. The olympics, obviously are a global-scale call for nationalism, and with social media engagement and increased media attention, it seemed more than ever that the US presidential election was bringing people together to believe not just in a particular candidate, but in a number of social, moral and ethical issues that were fiercely divisive in this campaign. When people believe in movements larger than themselves they want to recruit others to believe with them and help promote the cause however they can. As a result, statistics show that online giving reached unprecedented highs across the board in 2012.
Without events like a (lack of) apocalypse, presidential election, and summer olympics in 2013, what causes are you going to be passionate about? Who and what are you going to support and recruit others to support with you? Looking back is easy, so we wanted to look ahead to some of the things that we're looking forward to in 2013, and find out what you're all looking forward to as well.
Here's our list:
1. Watching our new site grow and evolve.
2. Taking on dozens of new campaigns each month.
3. Game of Thrones Season 3.
4. Helping increase the average charitable donation through social media increase (2010 - $38, 2012 - $59, 2013 - ?)
That's our list. What's yours? Let us know what you're looking forward to in 2013 in the comments below.